Challenge

With 20 years, Best Expo looked for a more engaging brand identity that would stand out amongst the 10,000+ expos in China each year, and speak an international language to its exhibitors

Solution

Assessing all communication, we created a visual identity that would be applied on all events and communications, to stand-out and become more recognizable.

Client Name

BEST EXPO

Project Types

Brand Activation

Brand Strategy

window door best expo success number chart
Guangzhou best expo exhibitor Mr. Eddy Vloerbergen interview
Guangzhou best expo guest speech
best expo Guangzhou activation event program overview
best expo brand design banner designed by orange branding

Brand Identity

best expo logo design logo inspiration and concept by orange branding
guangzhou exhibition identity activation by orange branding
best window&door expo font selection by orange branding
best expo brand logo ideation yellow on black by orange branding

Brand Design Activation

best expo brand design event counter
best expo Guangzhou exhibition counter
bext expo partnwe Jorg van Hoven interviewed
Mr. Jorg van Hoven interviewing Italian designer at best expo design event in Guangzhou

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